- Member Since: September 21, 2020
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The convergence between your audio streaming and live-video streaming worlds is already happening, and fast. Simply today (August 25) we learned that UK-based virtual reality company Melody VR has acquired Spotify rival Napster in a $70m deal. On the other hand, over in India, Reliance-owned JioSaavn provides partnered with TikTok rival Triller, that will see the two providers integrated on the next few months. Triller can be an interesting case right here: the platform lately acquired live streaming company Halogen Networks to power its pay-per-watch and live streaming features. Halogen’s app gives both HD livestreaming tech, plus an out-of-the-package paywall function. Linked to this acquisition, Triller has secured exclusive streaming rights to next month’s blockbuster Mike Tyson vs Roy Jones Jr. boxing bout, that Triller reportedly paid “north of $50 million”. The four-hour live Tyson vs. Jones Jr. event will be pay-per-view - at $49.99 for access - opening up a revenue stream for Triller which will certainly be the envy of Spotify’s investors. Triller CEO Mike Lu (pictured inset) recently told Rolling Rock that following a Tyson fight, the system plans to become “a destination for high-premium content across sports and music - events that play right into our core demographic”.On the other hand, Sony Music in Japan recently launched a livestreaming system known as Stagecrowd - “a paid live video distribution provider that serves while a one-stop look for ticket sales, merchandise sales, and stage construction”. SPOT’s competition are clearly making headway in this world already, and the scenery is hotting up. So far, Spotify has implemented a fairly safe, and industry-standard strategy, to its pricing tiers. At its core, SPOT offers a direct choice between High quality and ad-funded options, with slight money-saving variations on the former, like Family Plan and Superior Duo. Spotify doesn’t even offer a more expensive HD tier like Amazon Music, Deezer or Tidal. Another tier strategy for Spotify could possibly be in the functions around Audiobooks. Spotify was lately spotted hiring for an exec “to imagine brand-new opportunities for what AudioBooks can become”. But, once Music Streaming learned from BTS label Big Hit Entertainment this week, going for a more sophisticated method of the fan-artist worth exchange may become a lucrative technique for those businesses well positioned to do so. BTS and Big Hit’s Weverse app offers proven that performers with die-hard fanbases are capable of generating serious revenue from virtual concerts and within their very own tech ecosystems.Melissa Etheridge has gone one step additional to prove that enthusiasts are prepared to subscribe monthly if offered the proper articles. Why couldn’t Spotify, for argument’s sake, offer a higher-priced ‘Spotify Premium Plus’ subscription tier which includes livestreaming access to concerts by superstar performers like Billie Eilish, Ariana Grande, or Post Malone for example? Or just launch pay-per-view access via its app, that Spotify could take a slice of the proceeds? Simple truth is, Spotify already has the data, the global market and the tech to pull off a livestreaming launch in a big method. Expect it to happen sooner rather than later. The MBW Review can be backed by Instrumental, which powers on-line scouting for A&R and talent teams within the music market. Their leading scouting system applies AI procedures to Spotify and interpersonal data to unearth the fastest developing artists and tracks each day. Get in Senni Music with the Instrumental group to discover how they are able to help power your scouting initiatives.Beats 1 also frequently premieres a few of the biggest music in pop music. Talking about premieres, Apple works hard to become the first to showcase songs from a few of the world’s biggest pop artists, including Drake, Taylor Swift, and Frank Sea. Those seeking to save some money may also be excited to notice that the business allows current subscribers to pay out $99 for a whole year on the services, allowing you to sign up and save $20 per year on your preferred tunes. If you’re a fan of the biggest names in pop, love radio-style listening, and very own an iPhone or additional Apple gadget, Apple Music could be your service of choice. Why you need to subscribe: Pandora’s thumbs-up/thumbs-down algorithm still guidelines internet radio. Who it’s for: Those that prefer to press play and leave. How much you will be charged: Free ad-based radio, $5 monthly for ad-free radio, $10 per month for ad-free on-demand music streaming (Pandora Premium), $15 monthly for families (Pandora Superior), $5 per month for students (Pandora Superior), $8 per month for military members (Pandora Premium).